Promotional graphic for "being," described as a social wellness club for human beings, set against a light, watery background.

be•ing

Project Scope:

Brand Guide, Website, Socials

a social wellness club focused on popup events and retreats - to bring community together and practice bettering the self, and therefore bettering others.

Spiral design with the word 'be.ing' in stylized lettering overlaid on it.

logos

Text image with the word "being" in large font followed by "a social wellness club for you to" and words "become," "better," "believe," "begin" each prefixed by "be-" on separate lines, and "be" in the corner.
Circle with lowercase letters 'be' on a light peach background.

color palate

Text on a black background reads: "a social wellness club for you to become better believe begin."
Four color swatches with hex codes: light blue #e2f1f3, light peach #fee0c5, light olive green #c6bd6c, and olive green #baad31.

typography

graphics

Yellow background with words: "be.gin," "be.lieve," "be.tter," "be.come" and centered "be."
Two people relaxing in outdoor tubs; text reads 'a social wellness club for human beings.'
Person swimming underwater with the word 'being' in stylized text over the image.
Repeated words "being" in varied earthy tones on light blue background
Abstract spiral design with faded text "being" on a peach background
Abstract design with words "popups," "gathering," "retreats," "meet ups" in light pastel colors on a textured background.
Promotional poster for a social wellness club called 'being' featuring a person submerged in water with text encouraging personal growth and well-being.

website landing page

Open laptop displaying a website for "being," a social wellness club, with text and an image of tubs. Nearby, two wireless earbuds and a case rest on a gray fabric surface.

merch

Woman wearing baseball cap and light blue sweatshirt with 'being' text, standing against a peach wall.
Beige tote bag with "be.ing" text and spiral design on tatami mat.